Native ads on Facebook offer double the reach of Facebook embedded ads from other engines, like YouTube. While we’re always on the lookout for more efficiency, this just means more manual labor. Facebook’s motto is obviously not “don’t be evil” and more like “we want to be the epicenter of life’s engagements”
If you do get off the couch this summer, we love this “first ever” cinema idea, which kinda beats the entertainment value of pre-movie Looney Tunes. Paramount, working to get people into theaters for “Terminator Genisys,” has created an interactive game to be played on the big screen.The game, played with a smart phone before film starts, breaks theater-goers into four random teams and allows them to compete to kill cyborgs.
Don’t try to be hip and cool. Louisiana Governor Bobby Jindal entered the race and launched an awkward Twitter effort, called #AskBobby. It was meant as a get-to-know-you. Unfortunately, organizers knew little how easily hashtag conversations are hijacked. No lack of snarky questions are posed to the candidate, a Rhodes Scholar who attended Brown University as a biology major, but signed a law to allow teaching of creationism in public classrooms. One of my favorites: “@BobbyJindal. I found a fossil in my backyard. Why is God trying to confuse me?”