Advertising, Cable Television, Cable TV, Digital Media, Media Buying, Media Planning, MEDIABUYING, Mobile devices, Radio, Streaming Radio, Television, TV THINGS TO KNOW IN MEDIA – March 2, 2018 Business of Media - Spotify Spotify, the radio streaming service appealing to Millennials, filed for its IPO this week. What made… MediaStruction No Comments
Advertising, B2B, Digital Media, Gen Z, Marketing, Media, Media Planning, MEDIABUYING THINGS TO KNOW IN MEDIA THIS WEEK – FEB. 23, 2018 Gen Z Looking More Like Yuppies - Want to Own Stuff Unlike Millennials, content with a share economy, research out… MediaStruction No Comments
Advertising, BLOCKCHAIN, Digital Media, Media, Media Planning, MEDIABUYING THINGS TO KNOW IN MEDIA – December 22, 2017 Bitcoin, Blockchain and TV Ads Bitcoin, a form of virtual currency reliant on a technology called "blockchain," had its trading… MediaStruction No Comments
Advertising, Artificial Intelligence, Data, Digital Media, Marketing, Media, MEDIABUYING, Television 13 Nov 2017 THINGS TO KNOW IN MEDIA – November 10, 2017 Westworld Meets Blade Runner Influencer marketers will tell you that celebrities move product. Of course, just ask E-Trade and LensCrafters,… MediaStruction No Comments
Advertising, Digital Media, Media, MEDIABUYING, Television THINGS TO KNOW IN MEDIA – October 27, 2017 Google's Digital TV Move Google is rolling out several new & interesting advancements in digital TV buying via its TV Made… MediaStruction No Comments
Advertising, Artificial Intelligence, Marketing, Media THINGS TO KNOW IN MEDIA – October 13, 2017 Nobel Media This week the Nobel prize in economics is of note for marketers. Not because of advertising's impact on… MediaStruction No Comments
Advertising, Digital Media, Marketing, Media, Television THINGS TO KNOW IN MEDIA THIS WEEK – September 22, 2017 Breaking Dead Theory: Brilliant move, AMC I heard an interesting rumor this week. Heard it in a text from my… MediaStruction No Comments
