Several news items this week, including: The government wants Google Chrome sold; Improving MMM is marketers’ #1 priority in 2025; Jaguar rebrands.
Tag: OTT
Things to Know In Media This Week – November 15 2024
The TV Ratings System Has Changed Big[Time. It’s an open marketplace of options without the buy and sell side aligned on currency. What option will your brand select for valuing TV inventory?
Things to Know In Media This Week – September 6, 2024
Dull Ads Aren’t Just Annoying – They Cost Your Business Growth
Things to Know In Media This Week – August 23, 2024
What’s In & Out: Gartner’s Hype Cycle Gartner reports that 75% of CMO’s face pressure to cut technology spending, even as marketing teams drown in […]