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Posted in Advertising, Advertising ROI, Branding, Digital Media, KPI, Media Buying, Media Planning, MEDIABUYING

14 Nov 2019

THINGS TO KNOW IN MEDIA – Nov. 8, 2019

By MediaStruction On November 14, 2019 With No Comments

Nielsen Splits In Two This week the media ratings powerhouse Nielsen Media Company, a virtual monopoly, decided to split into…

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Posted in Advertising, Cable TV, Marketing, Media, Media Agency, Media Buying, Media Planning, MEDIABUYING, Mobile devices, Television, TV

30 Aug 2019

THINGS TO KNOW IN MEDIA THIS WEEK: August 30, 2019

By MediaStruction On August 30, 2019 With No Comments

Annoying Free Vacations If there's one thing both sides of the aisle can agree upon, it's that robocalls are super…

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Posted in Advertising, Digital Media, Marketing, Media, Media Planning, MEDIABUYING, News

12 Jan 2018

THINGS TO KNOW IN MEDIA – January 12, 2018

By MediaStruction On January 12, 2018 With No Comments

Mobile Threat This week the concern over children's mobile phone addiction went past parents asking kids to put the phone…

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