Digital Trends for 2020 Great article from the Internet Advertising Bureau this week outlining digital trends we will see in…
THINGS TO KNOW IN MEDIA – March 8, 2019
New Meaning To "Black Friday"Just last week many retailers announced closures of 5,500 stores, collectively: Payless Gymboree/Crazy 8Things RememberedGNCShopkoGapTeslaFoot LockerDestination MaternityCharlotte…
THINGS TO KNOW IN MEDIA – March 2, 2018
Business of Media - Spotify Spotify, the radio streaming service appealing to Millennials, filed for its IPO this week. What made…
THINGS TO KNOW IN MEDIA – December 22, 2017
Bitcoin, Blockchain and TV Ads Bitcoin, a form of virtual currency reliant on a technology called "blockchain," had its trading…
THINGS TO KNOW IN MEDIA – November 10, 2017
Westworld Meets Blade Runner Influencer marketers will tell you that celebrities move product. Of course, just ask E-Trade and LensCrafters,…
THINGS TO KNOW IN MEDIA – October 27, 2017
Google's Digital TV Move Google is rolling out several new & interesting advancements in digital TV buying via its TV Made…
THINGS TO KNOW IN MEDIA – October 13, 2017
Nobel Media This week the Nobel prize in economics is of note for marketers. Not because of advertising's impact on…
THINGS TO KNOW IN MEDIA THIS WEEK – September 22, 2017
Breaking Dead Theory: Brilliant move, AMC I heard an interesting rumor this week. Heard it in a text from my…
THINGS TO KNOW IN MEDIA – September 1, 2017
This is an ad campaign? Last week I wrote a bit about Millennials, Gen Z and their desire to make…